Backland FR is our new range of freeride powder chargers and the successors to our massively popular Automatic series – created with freeride pros Sage Cattabriga-Alosa and Dana Flahr. The range includes a slimmer 102, versatile 109 and full-fat 117 option. The 109 and 117 also feature revolutionary HRZN Tech in the tip for more surface area and even better floatation. With their great performance-to-weight ratio, these skis are phenomenal hybrids: perfect for powder skiing and Freeride Touring depending on what bindings you mount – and still stable on harder snow. With a Carbon Backbone and a Light Woodcore we’ve also cut their weight by 10% to increase agility even more.
ATOMIC is one of the best producers of skis and ski wear. We take our experience and knowledge in skiing innovation and apply it to ski equipment for the best winter sport adventure. Each new developed piece of winter ski sport equipment is tested on some of the world's most challenging ski pistes in the heart of the Alps. Our ski wear is carefully designed to do exactly what skiers need in the winter -- skiing -- and nothing else.
Wherever people are skiing -- in powder, at the x games or at the world cup - the best equipment is created by Atomic, because Atomic develops custom made sport equipment for every skier. We stand for making the winter sport skiing even more exciting, even more straightforward, even more successful with the perfect equipment.
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